CLIENT
Case Study

CLIENT:

EduMETA THE i-SCHOOL, Guwahati Branch

PLATFORMS:

Facebook, Instagram, WhatsApp, Twitter, Email.

CREATIVES:

Graphic design, Videos, Campaigns.

ADS:
Facebook and Instagram Ads.

Within 3 Months of Service,

WE ACHIEVED:

- Active ownership and full control of the platforms (Suite and BM),

- Reached 113,719 targeted people (INSIGHTS),

- Page followers grew to 640 from just 12, i.e. 500%+ growth,

- Generated more than 200 qualified leads.

THE i-SCHOOL Guwahati's Social Media

SITUATION WHEN WE STARTED:

The social media handles of THE i-SCHOOL Guwahati branch were started off from the franchisor with limited access to the franchisee.

ISSUES FOUND:

- Under optimization of the presence,

- Absence of ownership and full control of the platforms,

- Non-strategic approach,

- Buyer persona mismatch,

- Creative limitations,

- Advertisement limitations.

RESULTED IN:

- Poor follower base,

- Almost no reach,

- Zero conversation/engagement,

- No conversion till the 2nd month.

FB PAGE (BEGINNING)

INSIGHTS - REACH

FB PAGE - 19TH JUNE

WHAT WE APPLIED:

Our best strategy, which can be yours too!

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